EcoMobility SHIFT

EcoMobility SHIFT is a total quality management scheme that allows cities to access their mobility performance, establish a path of continuous improvement; analyze performance; and act to improve. This is the original scheme which was developed in 2013 for European cities.

Cities around the world implement various urban mobility projects to improve transport systems and services provided to its dwellers and visitors. These projects are often related to public transport improvement, provision of bicycle facilities or improving walking conditions. In many cases, once the project is completed the city does not have direct feedback on the effectiveness of the project. In some cases, plans, policies or projects are planned without a clear understanding of its impact to the entire transportation system, risking the proposed solutions to be ineffective.

After working with cities and analyzing the process in many cities, initially in Europe, ICLEI developed the EcoMobility SHIFT together with the various stakeholders including academia, city governments and knowledge partners, which was launched in 2013The EcoMobility SHIFT is a methodology designed for cities to measure the performance in urban mobility and make informed decisions based on the areas that need improvement. It supports local governments in creating and strengthening the mobility plans and in developing action plans to implement integrated urban mobility.

EcoMobility SHIFT indicators

The SHIFT methodology consists of 20 indicators that measure the performance of urban mobility in various areas. The indicators are divided into 3 main areas namely EnablersTransport Systems and Services, and Results and Impacts. The three areas measure various qualitative and quantitative aspects such as the political will, understanding the users needs, length of bicycle lanes, pedestrian infrastructure, amount of public transport available for people, low carbon vehicles, modal split and air quality to name a few. The indicators are listed below.


E1: Understanding User Needs
E2: Public Participation
E3: Vision, Strategy and Leadership
E4: Finance for EcoMobility
E5: Personnel and Resources
E6: Monitoring, Evaluation and Review

Transport Systems and Services

TSS1: Planning
TSS2: Low Speed / Car Free Zones
TSS3: Information Provision & Systems
TSS4: Mobility Management
TSS5: Parking
TSS6: Walking
TSS7: Cycling
TSS8: Public Transport Coverage & Speed
TSS9: Usability of Public Transport
TSS10: Low Emission Vehicles

Results and Impacts

RI1: Modal Split
RI2: Safety
RI3: Greenhouse Gases
RI4: Air Quality

EcoMobility SHIFT process


A city performs the assessment of the existing status of the mobility performance and actions to establish a base line. The assessment is performed against a set of indicators developed by the SHIFT scheme. The city can either do the assessment independently or with the support of an advisor. Using an advisor is beneficial to establish necessary action plans and identify solutions to improve the performance in certain areas.


Upon completion of the Assessment (Step 1), a city can chose to get their results audited by an external transport professional who is also a certified auditor for the SHIFT scheme. The auditor will examine the scoring in the assessment against the evidence produced by the city. After the audit, the score obtained by the city shall be the final score. The auditor is an external and independent person who is not involved in the assessment. This is essential to maintain impartiality in the results.


Once the audit process is completed and the city receives a final audit score, t. The city can chose to get a EcoMobility label for their achievement. Depending on their score the city shall be labeled either a Gold, Silver or a Bronze standard for their mobility performance. It is also possible that the city does not receive any standard because of their poor performance.


Published on 15 July 2013

EcoMobility SHIFT Public Report 2013

This report describes the outcomes and the results of the EcoMobility Scheme to Incentivize Energy-Efficient Transport Project (EcoMobility SHIFT), people involved in developing this scheme and the results from the cities that have implemented the scheme.

It points out the importance of EcoMobility SHIFT for the Sustainable Urban Mobility Plans (SUMPs) guidance material along with the main lessons learnt during the project and concluding with thoughts on possible next steps, viewed from the challenge of making urban mobility more sustainable across Europe as quickly as possible.